Camera Phones meet Diet Logs

8/3/2005

You may start noticing your friends pulling out their camera phones at the gym or over lunch. They're probably tracking their diet and fitness with a new free online service at http://www.nutrax.com.
Despite the millions of Americans that are counting everything from calories to carbs to cholesterol, keeping track of one's nutrition has always been a slow and cumbersome activity. However, Nutrax has now made it possible for anyone to quickly and easily 'watch what you eat'. The free service allows users to snap a picture of their meal and immediately send the photo to an online food diary. Nutrax then provides innovative tools to help users learn the good, bad, and ugly of any diet.
"There isn't a faster, more convenient nutritional tracking option available," says Leslie Bonci MPH, RD, the nutrition expert behind Nutrax. "Tracking what you eat is essential for results, but most people are too busy for a manual diet log -- this is the solution."
Nutrax, which pioneered virtual dietary counseling using the camera phone, also equips all users with a personal food blog. Users can choose to share their blogs with friends and family, who can then view progress through photos of meals, graphs, and an online journal.
"We recognize the importance of support in reaching dietary goals. Nutrax was the first company to provide users with online counseling from dietitians using photo tracking," notes Leslie, "and now our food blogs are an extension of this support philosophy. If you want that accountability, it's like having a workout buddy to help keep you motivated."
Leslie Bonci is the director of Sports Nutrition at the University of Pittsburgh Medical Center and works with numerous sports organizations, including the NCAA and Pittsburgh Steelers. She is also author of the American Dietetic Association Guide to Better Digestion and co-author of Total Fitness for Women. As the expert behind Nutrax, Leslie is currently authoring a book on Nutritional Intelligence.
Nutrax is a health and wellness company delivering innovative nutritional tracking solutions. Using patent-pending camera phone technology, Nutrax offers flexible and convenient ways to track nutrition while receiving private counseling from a registered dietitian. For information on their personalized programs, visit http://www.nutrax.com.

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